hen engaged to sell property, DeLaVergne & Company first determines our client's motivation for selling. Sellers fall into one of two distinct categories - those who must sell (for a variety of reasons) and those who desire, but do not have to sell. Making this determination is vital for the successful disposition of any commercial real estate as it is the fundamental premise upon which we base our marketing strategy.

Although the sales price of a property is determined by the cash inflows and outflows (it has or is expected to have), discounted at an appropriate interest rate that can be reasonably expected to occur during the remaining life of the property, we have found from experience that most buyers purchase real estate on some increment of emotion. For this reason, we spend considerable time and effort in completely understanding the characteristics of the property being sold. By doing such a careful and detailed analysis, we can project a profile of the most probable buyer. With this in-depth knowledge of both the property and most likely type of buyer, we sell our clients' real estate assets for the highest price in the shortest possible time. This non-conventional approach to selling real property has the added advantage of conserving both marketing time and expense.

At DeLaVergne & Company, we realize that our clients are people who spend the majority of their time managing their businesses - not buying and selling real estate. We are also keenly aware of the confidence our clients place in us when they choose our firm to handle their property dispositions.